Marketing Blog

The art and science of copywriting includes strategically writing words that will promote a person, a product, business, opinion, or ideas with the ultimate intention of having the reader take some form of action.

Using both article marketing and pay per click marketing among many other forms of advertising for their online business opportunities is common- place for the majority of experienced internet marketers.

If you’re doing tasks such as search engine optimization and pay-per-click advertising so you can build a steady stream of traffic on your own, you’re in for a long, hard uphill climb.

Errors of grammar, syntax, spelling or revision are fairly obvious and can be averted with a simple double-check by running your article past a colleague for critique. This article addresses broader errors of philosophy or doctrine that can cripple an otherwise technically strong piece of copywriting.

It’s not always easy to find specialty or niche publications and sites for your articles. Here are my 7 best out-of-the-box ideas to find publications and sites that are frequented by your target market and might publish your articles.

Most marketers miss the importance of making a great first impression. The best way to do that is to provide quality, convincing content, regardless if you are marketing products or services.