Gain Customers Using Social Media
“Build it and they will come” the saying goes.
Not.
You can build a blog or video site and you can still be lacking connections.
Connection is the nuclear core of social media. But you must make an effort in order for that to happen.
Whether you have a social media home business, traditional brick and mortar business, or an online business, you must get into the social trenches and connect and converse. It is that simple and that plain.
It is all about connecting and creating a magnetic conversation with people that draws them towards you.
List Building In The Age Of Twitter
Andy Warhol got it wrong, he meant to say 15 seconds instead of 15 minutes! That lower number seems much more appropriate in the fast moving world of Twitter, the souped up mass online messaging tool that never quits or takes a breather. But how effective is Twitter as a list building tool? Recently, one well-known Internet Marketer deleted his Twitter account which had over 25,000 followers, saying his messages or tweets were no longer being read and the response rate was next to nil. While this seems a little drastic, for SEO reasons alone it would be very foolish to delete a Twitter account with that many subscribers. However, does this marketer have a point? Do your tweets get read or are they lost in the endless flood of other tweets quickly passing through the system. There is probably a lot of unread tweets flowing in our cyber-age wasteland and the effectiveness of tweeting has diminished drastically as countless marketers plaster this latest medium with their marketing sales pitches. So is Twitter an effective list building tool or not? Yes and no, it would all depend on how you approach the situation.
Tips for Using Twitter
When it comes to social media, no one “gets it” as well as Twitter. According to Econsultancy, as of Jan 2010, Twitter has 75 million user accounts, with about 15 million of that total being active users. See http://tinyurl.com/yetgcru. That’s a lot of people sending a lot of Tweets. This micro-blogging service makes it easy for small businesses and entrepreneurs to stay in touch with those who choose to follow them, and stay updated on new products, services, special offers, industry news and more. It’s a win-win for both the Tweeter, and their followers.When it comes to using Twitter, there’s a right way and a wrong way to use it. Your messages must be kept short, under 140 characters, and they need to be helpful or informative. Don’t carry on about what you ate for breakfast, or the fact that you just brushed your teeth. People will unfollow you faster than they can hit the button, even if you do have good oral habits.
I’ve been using Twitter for a long time now and here’s what I’ve found works best when participating in this close knit community of few words.
The Progression of Social Networking
In little over a decade, social networking has become one of the worlds most widely used communication tools.
Today we have numerous social networks to choose from, all aiming for a certain niche in the market.
One of the first to appear was Faceparty (2000), which originated with the aim of getting people to meet through seeing each others pictures/profiles on the website. Some years ago Faceparty had a downturn and had to get-rid of some of its database, and began to charge a joining fee. Faceparty have since put the word out that there is a Faceparty password, enticing users to look for a password, which will give them free membership to the site. Faceparty is still going strong to this day, and still exploiting the same niche as it did at launch.
Strategies for Dominating Social Media Marketing
Social media marketing is an essential tool for any business. Sites such as Twitter, Facebook and LinkedIn are among the most popular sites regularly visited on the internet and can generate large numbers of visitors and new sales leads.
Many businesses are already utilizing social media marketing as part of their ongoing business strategy, but a large percentage of these are not aware of the essentials required to fully maximize social media to its full potential.
Here are 5 important criteria that need to be addressed in order to run a successful social media campaign.
