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Simplify Your Sales Process

posted by Ted on December 30, 2011

I tried to order a product from a particular website recently. I did my research and found the product I wanted at a price I was willing to pay. I tried to use the shopping cart on this website and the trouble began. It took three attempts before the shopping cart recognized that I had indeed given it the quantity of the product to be purchased. The fact that I was patient enough to keep trying is more of a reflection of my stubbornness than of the good feelings or trust they had generated.

Anyway, once the shopping cart showed the correct information, I tried to check out. It kept sending me right back to the order page. After the third attempt I figured there was a problem and clicked on the contact page. I filled in the information concerning my problem placing my order and gave my contact information.

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Reasons Your Business Should Use Facebook

posted by Ted on October 28, 2011

1. There are over 400 million active Facebook users and over 50% of the users login everyday. This means there is a huge, global audience to market your company to.

2. Facebook is a great place to distribute information about your company including events, photographs, videos, articles, blog posts as well as your business hours and contact information.

3. Social networking sites like Facebook allow you to connect with your customers on a personal level.

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Satisfy Small Business Clients

posted by Ted on October 24, 2011

A lot of web business gurus tend to miss something important: Most money changes hands in the real world, not online. Depending on who you ask, U.S. online sales total $200-400 billion annually. Not bad, right? Sure, but the total of all transactions in the economy works out to $14 trillion or so. Online sales, impressive as they are, only account for two to three percent of the total economy at best.

Most of my clients are small businesses with fewer than 100 employees. One thing the proprietors have in common is that they do not spend much time online. Whether the client is a dentist or a pet groomer, the only thing they care about is that their online presence brings warm bodies in their doors, preferably warm bodies with credit or insurance cards at the ready.

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Make Your Ecommerce Better

posted by Ted on September 26, 2011

By: Kabir Bedi

E-commerce is becoming increasingly popular as more and more companies decide to take their businesses online. Not only can it act as a efficient revenue channel for businesses, it can also boost their existent sales figures by increasingly accessibility to the audiences.

Here are 8 tips that will help you make your e-commerce website better and more effective.

  1. Make your website Interactive!

Your e-commerce website may have a great visual appeal but what customers really look forward to is the usability. Include tools and features that would help your customers interact with your website and understand your products better. Remember, the more they know about your products and their benefits, more are the chances that they’ll buy them. So, include product reviews, interactive images, demo videos and even chat app where visitors can talk to an online customer care person.

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Turn Online Customers Into Repeat Buyers

posted by Ted on August 14, 2011

It’s easier and less expensive to turn a first time customer into a repeat buyer than it is to acquire new customers. Ecommerce websites should never neglect a customer once a purchase is made. A first time customer can turn into a repeat customer, referring friends in the process.

Here are 5 simple, inexpensive ways to impress a first time customers so they will remember your company website next time they make a purchase.

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