Reasons for a Web Presence
Saying that the Web is complicated is like saying that football is aggressive. Web trends come and go, with success stories and disasters wrestling for attention in the public eye. Sometimes people get it, and you have an amazing case like the advent of Twitter. Others miss the point spectacularly, such as CNN’s short-lived series where newscasters read excerpts from blogs.
With so much coming so quickly, it’s no surprise that some people are hesitant to expand their business into the online marketplace. It’s intimidating, and the penalties for failure can be harsh.
However, here are six good reasons that every business can and should establish a Web presence.




