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Generating Targeted Traffic

posted by Ted on January 12, 2012

Without traffic, a website sits unobserved and unvisited in the blackness of cyberspace.  So, website owners go through great expense to find traffic.  But they don’t want just ANY type of traffic. It needs to be targeted.  This type of traffic is the “holy grail” for webmasters that are looking for sales results from their websites. It’s a fairly simple concept. You want, for your “rain umbrella” site, customers coming to you that typed in, ideally, “buy rain umbrellas.”

Now, one of the problems with generating targeted web traffic is the fact that there are likely a lot of webmasters out there trying for the same thing. Competition, in other words. It can appear daunting, but if you keep the following tips in mind, and you work at them, you can increase the targeted traffic to your website for what is called your “buyer keywords.”

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BackLinks For Your Website

posted by Ted on October 23, 2011

By David LeAche

It is well known that getting one way links or back-linking can be a positive way to increase your popularity with the search engines and so it has become a corner stone of search engine optimization for many webmasters.

One method is to seek out website directories and submit your website URL to the appropriate category. The problem is that not all directories are created equal and even some of the so called “high page rank” directories seem to have their weaknesses.

Here are ten points to consider when choosing to submit your website to a directory of websites:

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Using Strong Keywords

posted by Ted on October 3, 2011

Of all the important parts of creating excellent content, using strong, keyword-rich content is among the most important. Keywords, links and site visits help searchers find your content and website. Without strong keywords your potential visitors won’t find you. If you are not using the same ones in your content and meta tags that searchers use when they begin their search in Google, Bing, or other search engines, your site will not show up in the search results.

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Googles Latest Update

posted by Ted on September 29, 2011

If you have a brick and mortar store, and rely on walk-in traffic for your survival, you may be wondering what the Internet can do for your business. Believe it or not, a lot – and you don’t even need a website.

In the “old days”, the bulk of businesses relied on the Yellow Pages to get the phone ringing. The majority of marketing dollars were spent getting listed in this ten pound paperweight. With the popularity of the Net, less people let “their fingers do the walking” when they need something, and more are letting their mouse do the talking.

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