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Ways to Build Incoming Links

posted by Ted on April 27, 2012

If you want to get your website noticed, the easiest way is to get to the top of popular search engines. While all search engines have different formulas, they all have one thing in common: links. All of these engines base you higher the more high quality sites link to you. That’s why it’s important to get quality links to your site. In addition, links not only bring in search engines rankings, people occasionally follow them too!

Here are a few easy ways to get links to your website:

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Improving Your Sales Conversions

posted by Ted on March 6, 2012

I’m sure you’ve heard the old adage, “the more things change, the more they stay the same.”  This is especially true when it comes to copywriting techniques. The same timeless copywriting techniques that were so successful fifty years ago are just as effective today. In fact, some of the greatest ads in the history of advertising were written during the 50’s, 60’s and 70’s.

This exciting time period was known as The Golden Age of Advertising.

In that regard, I’ve decided to compile a list of time-tested copywriting techniques to help improve your sales conversions. Please don’t look for anything new here. Like I said earlier, these time-tested techniques are just as effective today as they were fifty years ago.

However, with the advent of the Internet, sometimes we need to be reminded of that fact.

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Website Design Tips For A Reader Friendly Site

posted by Ted on January 30, 2012

One of my favorite things I like to do when I’m online is browse the Internet, and check out other marketing websites. I’m an avid reader, so when I come across a well-designed website that appears to have an abundance of quality content, I’ll usually spend a few minutes on the site reading that content. And if the site provides a pleasant reader experience, I’ll bookmark it and visit it again.

However, it takes a very special website to capture my attention. And unfortunately, most sites fall far short of my expectations. As a result, I rarely bookmark websites. No, more often than not, when I visit a website, I click away after just a second or two.

Why? Because in my opinion, many websites just aren’t what I would call reader-friendly. In fact, they’re just the opposite. They provide a lousy reader experience.

Following are five things that ruin my reader experience:

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The Next 10 Online Trends

posted by Ted on January 19, 2012

It’s never been harder to keep up with the latest web trends with the expansion onto mobile platforms, the growth of social media and the need for start ups to be aware of new SEO techniques.

As a result, we’ve assembled a team of web experts to help you and your business keep on top of the most important trends on the web. Constructing a mobile website, creating social media campaigns and selling online are just some of the challenges businesses will face.

Here are top online trends for the next 12 months.

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Benefits of SEO

posted by Ted on January 15, 2012

The benefits of Internet SEO are manifold, and to such an extent that individual webmasters and multinational corporations alike are investing a significant amount every year in improving and maintaining their search engine rankings. Online SEO has been seen as something of an enigma in the marketing world, particularly to clients who have yet to embrace modern technologies. However, the benefits in doing it right, or working with a consultant to take your site where it needs to be, are plain for all to see. It will reflect in the bottom line results which will invariably show a significant ROI.

One of the most prominent benefits of Internet SEO is that it is highly cost-effective, and is cumulative in nature. In other words, every dollar spent or every minute worked towards SEO, provided it’s following legitimate channels, means you’re moving closer to the top of the rankings. Particularly in non-competitive search terms, these movements can be quite pronounced making it not only rewarding in terms of morale, but also for your business.

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