Using Twitter to Build Traffic
Most people know that Twitter is a great way to keep current on what’s going on in the world these days. Whether the goal is to keep up on the latest specials from your favorite businesses or to simply keep up with your friends’ lives, Twitter is a great tool. Interestingly, most people claim to be annoyed by the term ‘tweet’, yet studies show that the site is still growing in popularity.
Using Twitter is easy, even if you’ve never done it before. After you have created an account, you can add short messages (less than 140 characters) simply by typing them in. These messages, or ‘tweets’, are sent to everyone that has become one of your “followers”. If you find other people or businesses you’d like to keep up on, you can choose to be a ‘follower’ of them, and you’ll be updated whenever they add a new post.
Due to its rising popularity, it’s quickly becoming an effective way to get more visitors to your website. More and more businesses and individuals are using it to increase traffic. If you know how to do it, you can do the same.
There are several reasons why this is becoming more common.
Social Media Survey
Social marketing, despite the fact that it has seemingly oversaturated the market, appears to still be growing – both as a way to get any message out or to promote a business.
Econsultancy recently conducted a survey to determine how big a role social marketing and online PR is playing for a cross-section of over 1000 businesses. The results seem to indicate that social marketing is being relatively underutilized as a business tool.
Report findings:
* Almost two-thirds (64%) of companies say they have experimented with social media but have not done much.
* Micro-blogging (i.e. Twitter) is now the most widely adopted social media tactic, used by 78% of company respondents.
Non Twitter Tweeting
By: John Templeton
While the online press might see things differently, Twitter certainly is not the only micro messaging service out there. While micro blogging has certainly come into the mainstream recently, it is not even a modern phenomenon. From short form blogs to instant messaging, the short and punchy promotional message has been a staple of advertising since, well, since the beginning.
Using Social Media to Increase Sales and Brand Awareness
Companies are continuously launching marketing campaigns in an effort to promote their brand and boost their sales. Some of these are highly successful – Carlsberg’s slogan and advertising of ”probably the best lager in the world’ generates excellent brand awareness and reputation. This then contributes to increased sales and ultimately increased profits. However, many of these companies have large marketing and advertising budgets. What if your company can not afford these marketing initiatives? This is where Social media marketing comes in. Most social media marketing ‘tools’ are free to use and can provide the same amount of marketing exposure whether you are just starting out or are a giant conglomerate. This article explains how you can use social media marketing to increase sales at a relatively low cost.
Steps to Internet Marketing Success
There are thousands upon thousands of internet marketing articles out there, both online and off. Many of them contain some great information, but a very small percentage give a simple, step-by-step plan to achieving success. So, we’ve tried to put one together. If you apply the simple, but proven steps presented in this article, we are convinced that almost anyone can absolutely, positively make money with Internet Marketing.
